Are We Leaving More Money on the Table?

A New York Times article Sunday reported how advertisers were pulling their ads from Google "amid concern that the technology giant is not doing enough to prevent brands from showing up next to offensive content." Why isn't the RAB or some other radio entity lining up to scream "WE CAN DO THAT FOR YOU!!!"  

Comments

  1. Because the RAB is busy doing the next research paper on how running some Radio ads makes an advertiser's TV campaign more effective! The REAL MESSAGE needs to be that spending TV Budgets on Radio reaches more people - more often with the message AND GETS MORE RESULTS!!!

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